Slipped my mind completely, but my collaboration with Ulf Johansson through MPC New York was on the cover of Advertising Age back in the day when Puppymonkeybaby happened . (Superbowl 50 – 2016). What a ride it was. Look around the website to find the spot. Four manic weeks of working till the wee hours payed off with the weirdest ad to hit Superbowl ever.